Responsible, Sustainable and
Traceable Frozen Seafood Products
We are dedicated to delivering premium seafood products that respect marine ecosystems while meeting the highest quality standards. Our commitment to sustainability ensures that future generations can enjoy the ocean's bounty, with complete traceability from sea to plate.
CORPORATE RESPONSIBILITY
OUR MISSION
Do well while doing good.
We believe that supporting vibrant and responsible fishing communities is essential for the stewardship of our oceans and creating economic opportunity for all stakeholders.
Seafood done right is healthy, eco-friendly, sustainable, and can help provide nutrition and skilled jobs for generations to come.
A good framework focused on social and environmental benefits plays a key role in organizational goals, like revenue growth and maximizing shareholder value.
OUR VISION
Lead by example.
We believe that sustainable food systems are built on the principles of accountability and transparency – seafood traceability.
The seafood industry is broken filled with poor-quality fish, safety concerns, illegal fishing practices and deceitful (mislabeling) representation, especially from imports.
This is a moral and ethical failure, produced by an opaque system driven by opportunities to put profits ahead of the health of consumers, fishermen and our environment.
OUR RESPONSIBILITY
Protecting our future.
Nearly 72% of the Earth is covered in water. Estimated 97% of that water is salty ocean water and not suitable for drinking.
The World Bank estimates that the ocean absorbs about 25% of carbon dioxide added to the atmosphere by burning fossil fuels.
The "blue economy" concept seeks to promote economic growth, social inclusion, and the preservation or improvement of livelihoods while at the same time ensuring environmental sustainability of the oceans and coastal areas.
OUR SUPPORT
Rebuilding the Industry.
We support U.S. seafood jobs throughout the supply chain, from fisherman to local retailers.
No "high seas" factory vessels employing unsafe and unfair labor practices, only U.S. artisanal, hardworking, responsible harvesters and properly trained and regulated foreign crews who respect the oceans.
We want to help educate and provide skills training for today's fishermen and seafood workers dedicated to the livelihood of their families and future generation.
OUR SOURCING
Sustainability Sourced.
We proudly support responsible, sustainable and traceable fishing and seafood practices and fisheries certified to the MSC Fisheries Standard, a science-based set of requirements for sustainable fishing set forth by Marine Stewardship Council (MSC).
We plan to offer only wild-caught fish and seafood sustainably sourced from MSC certified fisheries bearing the Blue Fish label OR rated green or yellow by Monterey Bay Aquarium (MBA) Seafood Watch and in compliance with NOAA Fisheries, a U.S. gov. agency responsible for the stewardship of the nation's ocean resources and their habitat.
We hold our ourselves to high standards in harvesting, sourcing, processing, packaging and shipping of our products.
OUR STANDARDS
MSC Fisheries Standard.
Fisheries are assessed by an independent, third-party auditor (not the MSC) and must prove they meet all three principles of the MSC Fishery Standard.
Sustainable fish stocks.
There are enough fish left in the sea to reproduce so fishing can continue indefinitely.
Minimal environmental impact.
Fishing operations must be carefully managed to maintain the structure, productivity, function, and diversity of the marine ecosystem.
Effective management.
The fishery must comply with relevant laws and have a management system that allows it to respond quickly to changes in the status quo.
OUR COMMITMENT
Seafood Watch Rated.
Seafood Watch assesses how specific fisheries or farms perform against rigorous environmental sustainability standards and then assigns ratings based on the outcomes.
* Sample Swordfish Packaging
OUR PRODUCTS
MSC Certified Seafood.
The initial MSC certified frozen seafood product line will include:
- Albacore tuna
- Cod
- Halibut
- Salmon
- Scallops
- Shrimp
- Swordfish
- Yellowfin tuna
OUR PROCESSING
Safety. Quality Assurance
- Advanced systems and technology to ensure the safe handling of seafood through all phases of production.
- Temperature controlled to maintain an optimal environment for seafood.
- On-site quality assurance lab inspects and tests product daily to ensure the highest level of food safety.
- SQF certified facility, rigorous, global standards for high quality food production.
OUR QUALITY
Frozen Fish Benefits.
There are many benefits of frozen fish:
- State of the art "flash freezing" technology to lock in freshness to ensure quality.
- Freezing creates less waste as fish has a longer shelf life, storable until needed.
- Greater variety of fish is available year-round, not the same dependence on seasonality of fresh.
OUR LOGISTICS
Technology-first.
We have partnered with Grip Shipping to provide perishable shipping reimagined.
Automated carrier, service, refrigerant quantity, cartonization, and shipping facility selection based on real-time network conditions such as weather, carrier on-time delivery, and box performance.
- Data-driven shipping decisions
- Major weather events dashboard
- Shipping visibility and analytics
Naturally packed with vitamins, minerals, and omega-3 fatty acids, seafood is the most desirable protein on your plate.
OUR CONNECTION
Seafood Health.
We plan to provide our customers with access to educational resources for seafood health, nutritional benefits, recipes and more.
In addition, we will seek to partner with organizations promoting our vision and values, such as Seafood Nutrition Partnership.
SNP is a nonprofit working to inspire a healthier America through partnerships and outreach to raise awareness about the essential nutritional benefits of eating seafood.
OUR CONTACT INFORMATION
Your Source for Healthier Seafood.
PelaBlue Seafood Inc.
222 Lakeview Ave., Ste. 800
West Palm Beach, FL 33401
T. (561) 491-9520
E. info@pelablue.com